Researchers investigating the effectiveness of outdoor ads promoting climate change awareness and action found that a general ...

The Environmental Defense Fund is pressing Congress to make innovative research in agriculture a high priority.

New Yorkers are living longer and about to get louder. Officials bragged Thursday that New York City’s average life expectancy hit a record 83.2 years in 2024 — as they rolled out an $800,000 ad ...

Shares of American Eagle Outfitters spiked 34% Thursday after the teen clothing retailer said the frenzy surrounding its Sydney Sweeney ad campaign drew new customers during its most recent quarter.

TikTok this week released search ad-campaign data to demonstrate its worth as its extended deadline -- September 17, 2025 -- to be sold to a U.S. owner or face a ban in the United States quickly ...

As the holiday season approaches, companies need to maximize their brand exposure through efficiency, creativity and personalization with their key clients and target audiences rather than expensive ...

This year, the PlayStation brand is celebrating its 30th anniversary with all sorts of festivities, and it's now focusing on the PlayStation 5's five-year anniversary. Sony is rolling out a new ad ...

Big campaigns used to follow a familiar script: Announce a bold goal, rally your community and celebrate once you crossed the finish line. But that playbook doesn’t work the way it used to. I’ve seen ...