In the past, I never fully appreciated how much the perfect golf grip could improve ball striking, but my eyes were well and truly opened after I spent some time with Golf Monthly Top 50 Coach Alex ...

Golf Pride launches its new Zero Taper putter grip for players looking to get a consistent grip and make more putts on the course.

When going through a proper fitting, we know that finding the right head and shaft combination plays a crucial role in lowering your golf scores. There's also another key part of the club that often ...

Golf instruction is ever-evolving, but the best advice stands the test of time. In GOLF.com’s new series, Timeless Tips, we’re highlighting some of the greatest advice teachers and players have ...

Forbes contributors publish independent expert analyses and insights. Mike Dojc is a South Carolina-based journalist who covers golf. Even among avid golfers, grips are often an afterthought. If the ...

Golf Pride adds Zero Taper putter grips, featuring a parallel profile, polyurethane construction and design cues aimed at consistent hand placement.

For years reminder grips were a staple on the clubs tour players used (Ben Hogan, in fact, was known to place part of a wire hangar under his grips to promote a weak grip to prevent the hook he hated) ...

Orlando, Fla. — Was it an earth-shattering scoop? Admittedly, no. But it was interesting to golf swing nerds at the time, and it turns out, the start of things to come. Adam Scott was patient zero as ...

Martin Hall changes the tone of his voice. It becomes exaggerated. He wants to make sure his point is made. “Now make sure you hold the club really lightly, like you were holding a little bird through ...

As part of its continued push into the modern putter grip space, Golf Pride is introducing its first Zero Taper putter grip.