Pew Research Center

Appendix B: Focus groups methodology

Pew Research Center worked with PSB Insights to conduct four live, online focus groups with a total of 16 U.S. 13- to 17-year-olds. The focus groups were conducted online Jan. 12-13, 2022. The ...
JD Supra

Testing 1-2-3: Using Focus Groups, Mock Trials, and Shadow Juries in Your Trial Strategy

Jury testing is a powerful tool in litigation, and attorneys would be well served to think about their cases as studies worthy of experimentation. Cases are not mysteries to be solved; they are a ...
Forbes

Top Pitfalls In Planning And Executing Effective Focus Groups

Gina Boedeker is the Founder and CEO of The Boedeker Group, a consumer insights and market research company. Focus groups are one of the most effective ways to hear directly from your customers, in ...
Pew Research Center

Q&A: Why and how Pew Research Center conducted 66 focus groups with Asian Americans

Today, Pew Research Center is releasing results of 66 focus group discussions with Asian American adults. While the Center has been studying racial and ethnic identity for some time, this project ...
Entrepreneur

Revolutionize Your Market Research: How to Use Real-Time Feedback with This Focus Group Style

Opinions expressed by Entrepreneur contributors are their own. Research is a crucial component of any successful business decision. One of its most popular and effective forms is focus groups, where ...