Saturn was General Motors’ future-facing brand for the 1990s. Plastic-bodied, fuel efficient machines built with the sole purpose of taking on the established Japanese competition. That mission got a ...

For those who expected General Motors' once-funky Saturn brand to live on with a new owner, there has been a sad twist. Saturn, once billed as a different kind of car company, appears as dead as ...

DETROIT -- Saturn Corp. spent the last decade painting itself into a marketing and image corner by selling mainly small cars. Now Jill Lajdziak, Saturn's top sales and marketing executive, is trying ...

With time running out, Saturn went for a Hail Mary. Unfortunately, things didn't pan out as well as the failing brand hoped.

When General Motors called Saturn "a different kind of car company," the conglomerate wasn't joking. Saturn operated differently within GM's umbrella, even transforming the car-buying experience by ...

Saturn continues to radically revamp its car lineup. The company revealed more information about the all-new Astra two-door and four-door hatchbacks that will replace the aging Ion in showrooms at the ...

WASHINGTON (AP) — Charlie Eickmeyer says he was a fan of Saturn vehicles years before he was able to drive. Today he's in shock. So were employees at Day Automotive Group in Pittsburgh when they read ...

NEW YORK -- General Motors Corp. has a tentative deal to sell its Saturn brand to former race car driver and dealership group owner Roger Penske, both companies said Friday. Penske has signed a ...

Saturn was created by General Motors chairman Roger Smith in the late 1980s to be a Different Kind of Car Company. While the first Saturns were generally pretty unremarkable, it was the retail ...

View post: I Drove the 2025 Land Rover Defender 110 X-Dynamic SE in a Chicago Snowstorm, and This is How it Went In related news, the Big Apple will also play host to the North American premiere of ...

Saturn set out to do things differently in the American auto industry, and for a time, it worked. This looks at what Saturn got right, what ultimately went wrong, and why the brand’s death wasn’t ...

AUBURN, Ind. (WANE) — While many car shows revolve around muscle cars or vehicles from the early days of Ford, an upcoming festival in Auburn will allow people to stargaze at the 25-year history of ...