Text message marketing is an easy way to boost your digital marketing efforts. Learn why and how you should use it.

Marketers continually look for ways to improve mobile engagement with customers. Several studies prove mobile as an effective platform for driving purchases. Keeping customers satisfied and happily ...

SevenRooms, a leading CRM, marketing and operations platforms for the hospitality industry, announced the launch of its new Text Marketing solution – developed exclusively for restaurants. Built on ...

Plai, a startup founded by former Big Tech advertising specialists, is transforming the advertising process with the first Text-to-Ad Creation software. Plai customers have seen a reduction in ad ...

For those companies interested in extending the reach of their brand through more traditional means, these opportunities are for you. All opportunities below leverage the Demand Gen Report popular web ...

Texting may be the best marketing technique for the digital age: It’s quick, direct, cost-effective, and can be easily personalized. “It’s really the fastest way from Point A to B,” said Marc Hansen, ...

Let’s talk spam — and not the canned meat, but the kind in your inbox. It’s one thing when unwanted marketing messages are emailed — and hopefully sent to a junk folder — but what do you do when they ...

Did you know that 98% of text messages are read within two minutes? In a world where email inboxes are overflowing and social media algorithms are unpredictable, text messaging remains the most direct ...

Be honest: If you were an adult in 2007—the year the number of texts sent first surpassed the number of phone calls made—did you ever imagine we'd still be using our dexterous primate thumbs as a ...

Kontera, a San Francisco company that helps online publishers scans for key words in articles on their sites and then matches them real-time with relevant “in-text” ads, has raised $10.3 million in a ...

The speed at which social media and the internet moves means that agencies increasingly need to create and generate content faster and more frequently than ever before. In particular, video content ...